If you are an entrepreneur, Start-Up, or SME, the topic suits you perfectly well. Why? You need to know that 90% of mobile internet spending is dedicated to mobile application usage globally. And this is just the right time to leverage the massive opportunity to start your business in the field of mobile app development and set your specific business goals. But do you know how to start the process of your mobile application development for your business? Do you have an idea about the real factors that ultimately contribute to the success of a mobile application? Probably ‘No.’ This gives you ample reason to think about the significance of a mobile app in all industries. Then why not apply this idea to your specific business and create your own mobile application/mobile app suitable for your business? Just hire a credible mobile app development company and start your mobile application journey, says Business Transformation expert cum Astro Strategist Hirav Shah.

Facts About Mobile Apps

Hirav Shah says, “Today, web applications/web apps, mobile applications/mobile apps are ruling the business world and influencing metrics across domains and geographies. The fact is, people across the globe, all the application- users look for custom mobile apps/applications that can fulfill their specific demands and needs. They do not want to visit mobile web browsers or websites and spend unnecessary time finding and searching for information they can get in seconds via the mobile application.

For instance, a retail application user/retail customer or client would install mobile apps from AppStore, Google Playstore, depending upon their business requirements. But, if they start browsing websites or search engines, they will get confused about getting over information and not knowing which one is relevant to their needs! This is one of the major factors increasing a wide gap between usages viz., mobile application usage and mobile web browser usage, around the world over. So then, why not tap this opportunity for your business achievements? A significant pointer.

Step by step process minute detailing is involved in any mobile application development cycle. The process involves varied steps, starting from creating/building an idea, implementing the execution part, and finally launching the app. Even the post-launch phase needs a dedicated post-maintenance task.

In the following paragraphs, Hirav Shah will focus on the factors that contribute to the success of a mobile application.

1. To Create a Unique App-Development Idea

There are over 4 million applications/apps present inside Google Playstore and Apple’s Appstore. Then, look at the massive numbers of mobile applications that you come across daily. Any idea why you use them? Somewhere around your business, those applications do connect.

This is one of the ways to collect unique ideas towards making/building your dream mobile applications. Just visit app stores across mobile platforms and see what types of mobile applications are getting high reach, great attention, and successful subscribers. More subscribers mean more success. So, creating an app idea is a major factor behind the success of your mobile app in the future. Go and talk to some leading mobile application development companies and get their expert advice.

You need to select one idea for creating your mobile app and then start. The company you choose for your unique idea selection can also guide you on the latest technology trends in the market. Accordingly, you can choose your technology stack. This practice will allow you to chalk ideas about specific mobile application platforms, like an iOS platform, Android platform, Cross-Platform, native app development is good, or you can collect and combine varied application ideas and create one specifically for your requirement.

You can think of upgrading your existing mobile app if you have one with the newly formed application idea. The real-life observations, challenges, situations, market trends, and above all, your specific target audience are a few of the major points that you should keep in your mind while framing your mobile app development idea. And this phase is one of the biggest factors that can ultimately decide your mobile application’s success.

2. Thorough Market Research

Once you have set your target audience/target market, your chosen mobile application development company will start the process of market research for your app-specific target audience. Probably, your idea may not be a unique one; rather, many applications may exist in a similar pattern.

You need to research thoroughly if this app type exists in app stores already. Amazon, for example, offers varied applications based, products and services to its target audience across the globe. Amazon has many competitors. Where do you stand in the competition? Can you compete with Amazon and other competitors right away? Think on these grounds and act accordingly.

Don’t jump into the race as you are still a novice in the industry. Start small but in a consistent manner. And this can be achieved by doing market research thoroughly. Your chosen guide is there to do the needful and give you timely guidance on this parameter. This is another factor for your mobile app’s success in the future.

3. Specifying MVP Features

Another significant step is specifying Minimum Viable Product(MVP) features. A very urgent step in your overall strategy for the mobile application development process. What do you need to do? First, jot down the main features that need to be included within your app and those features you do not want.

By now, you have already identified your goal, so setting MVP features is the next step. Just in case you do not do this step, you will end up shelling off extra costs as in the later stage after launching your application, if you need changes, you need to start from the beginning, and that’d be such a cumbersome practice (extra time, extra energy, extra cost). Thus, what features do you want in your application, the minimum requirement you can incorporate right now, and then you can go for a trial launch.

You will come to know the reactions in the market, the functional and other aspects of your app that can be taken for assessment. Then, you can jot down the changes you need to make and then go for the final version of your mobile application. This factor (MVP features setting) is very important to determine your mobile app’s success in the market.

4. Selecting App-Templates/Options

As a business person or start-up, you need to see that your mobile application development company guides you thoroughly in this aspect, too. For instance, there are plenty of free resources,no-coding templates, and options available in the market.

You can choose the best option suitable for your business type. After the major step of your design documentation is over, you can decide on the actual development process in your mobile app development cycle.No no need to know and understand the basic algorithms programming languages for creating your application.

You can just choose your favorite no-coding template from thousands of readymade templates and integrate the features you want onto your application. Choose properly and sagaciously the cost plan, packages available, and competitive price, too.

Choose Wisely your Marketing Plan

Digital marketing is very important for tapping the target market segment. Your target audience, demographic details, campaigning, etc., are crucial for determining your app’s success in the market. For example, do you know 2 million mobile applications are already lying inside the iOS AppStore?

Hirav Shah concludes by saying, “Competition is very high in the existing market. You need to stand out from the rest. How? Adopt ideal digital marketing strategies. Know your competitors’ threats, and adopt digital tools and technologies to help you sail the boat and win the race. Your chosen mobile app development company can guide you from scratch. The steps mentioned above are the major factors that contribute to the success of a mobile application.