No greatness without dreams. To fulfill them, you need to think for the best & keep an optimistic outlook. But yes, also be ready for any adversity.

The country’s Most Sought After Business Astrologer™ Cum Astro-Strategist, Hirav Shah Opines- It’s important to have a positive outlook on life, because if you only look at the negative aspects of life you can easily become depressed and apathetic, deciding not to do anything at all to improve things and end up existing instead of really living.

So instead of dwelling on bad things forever, you should turn your outlook to the beauty and goodness of life and live with that attitude in mind.

If you never consider the bad things that can happen, though, you can be blindsided by them and overtaken by them. If you don’t prepare for the possibility that you could get sick and injured or not have money to buy something to eat later on, you will be stuck when that happens without the means to take care of yourself.

Ditto applies to the Business context as well, Tells Hirav Shah.

From a business perspective, you may wonder: Is there a way that business owners can plan for a crisis or times of uncertainty?

It’s possible to plan for the unexpected and, by doing so, to better position your company to come through challenging times even stronger.

For Prolific Astro-Business Strategist Hirav, it comes down to five steps:

1.Restrain what you can

There are things within your control, including how you respond in a crisis and where you put your efforts. This is a great time to get creative and start looking at things through the lens of your customers and employees.

What can your company do to lessen the burden on customers and make your company more valuable? What steps can you take to assure employees that your company is strong? Step up and lead during this time. Make decisions that will help you protect your customers and employees so they are still engaged when the crisis is over.

2.Ponder Over Worst Case Scenarios

This can be a scary step, but identifying and planning for the worst-case scenario, will actually give you a peace of mind. That’s because you have already identified the worst thing that could happen and have planned for it. You don’t necessarily need a clear picture of what exactly might happen (such as a natural disaster or a pandemic ); rather, identify what the ramifications could be on your business.

For example, what would happen if your business was forced to close for 100 days, you lost half of your customers in a week or your star performer left the company? Planning for these potential events won’t necessarily stop them from happening, but you will be better prepared to weather the storm should they occur.

3.Complacency, Not Allowed !!

When the economy is good and business is thriving, as has been the case for almost a decade, it’s easy to become complacent. However, it’s important to assess your business and what could make it stronger. Shore up and fortify during times of plenty so that you’re prepared for times of uncertainty.

4. Picture Weaknesses

Regularly and honestly assess your business to look for vulnerabilities. Go department by department and review how they are working, and detail weaknesses in staff, processes, performances, budgets, services, attitudes and culture. Look for common threads in these weaknesses. For example, does a leadership problem lead to issues with processes and culture?

Think about fixes that can be made, and look for solutions that resolve the most problems with the fewest changes. If leadership is the overarching problem, a change in staff might solve a host of other issues.

Staring down problems and making any necessary changes will benefit your operation and set it up for optimal performance during a crisis.

5. If you can dream it, you can do it

Your company will only become as big as you envision it, so think big. Detail a huge vision for the next five and 10 years. Anticipate where your industry is going and how you can capitalize on that. Look at your competitors, and get to know their kryptonite. Detail how your company can be different and add more value.

With this insight, start assembling the building blocks to reach your goals. Start with your staff and build out personas of people who can help propel your growth, then plan other capital and resource investments.

“If you can dream it, you can do it.”

Final Thoughts

Better be prepared for a possible catastrophe that comes your way. Fire or flood; billing error or prolonged illness. Even a small interruption can significantly impact your business if there is no plan in place for promptly resuming “business as usual”.

Hence, “Think For The BEST & Prepare For The Worst” Has Always Been A Key Strategy for Business – Concludes Business Astrologer™ Hirav Shah.