Technology is getting advanced day by day. The 21st century has witnessed innumerable technological innovations, one of which one of the most recent and smart inventions is the launch of applications. Today, almost everyone has a smart device with different apps installed for different purposes. Yes, there are apps for almost everything now. App Stores have millions of applications serving users in various ways. And there are multiple platforms and Operating Systems to launch these apps like Android, iOS, Windows, and even more, the first two being the most popular ones, says noted Astro Strategist cum Business Astrologer Hirav Shah.

He says, “With this increasing demand and use of apps for almost everything and the increase in the number of platforms, it has become essential for businesses to get an app built for more than one platform or simply get a cross-platform application developed.”

What is cross-platform app development?

Hirav Shah explains, “The different application development platforms like iOS, Android, Windows, etc., have their own set of features and have a different set of codes and coding styles. For building an application for each one of these platforms, developers need to write different codes and use different tools and technologies to make the application run smoothly on all. And building an app separately for each platform will definitely take more time and need for effort.

But cross-platform application development can save you from these hassles. Because it’s the application development approach that makes it possible to create an app for all platforms at once, thereby saving more time and effort. Sounds interesting, isn’t it?

Now, Hirav Shah takes a look at the different ways how a cross-platform application can benefit a business.

Code Reusability

One of the major benefits of cross-platform application development is code reusability. Developers will just have to code once and can use the same code base for deploying the same application to multiple platforms. The cross-platform application development approach can be referred to as the ‘Write Once Run Anywhere’ concept.

This concept eliminates the repetition of writing codes, thereby saving more time and overall operational costs. The single shared code base also allows developers to add more platforms later on without much hassle.

Reduced costs and resources

Cross-platform application development helps in maintaining a good balance between costs and quality. If you choose this application development approach, you will just have to invest in a single code base development and for a smaller team with just one skill set for multiple platforms. The logic is simple, less time, less coding, fewer resources, less effort, and hence less operational costs.

Easy to deploy and maintain

As there is only a single code base needed for multiple platforms, the experts just need to write a single source code. This leads to faster, and easier app deployment, updates, maintenance, and bug fixes.

When updates are made in the source codes, they are actually synced over different platforms or operating systems, saving both effort and time.

Wider market reach

The cross-platform application development approach gives the maximum exposure to the target audience by deploying the application for multiple platforms including Android, iOS, macOS, Windows, and more. This also offers a wider reach to global mobile users. Again there’s a simple logic behind it, the more the number of platforms you are deploying your app, the more will be the number of users.

Offers a uniform design

This application development approach allows creating a uniform UI/UX design across all platforms while meeting all the platform-specific standards. This offers a uniform and consistent experience to all users using different devices.

Hirav Shah concludes by saying, “Hence, if you are looking for the best app development approach for your rapid business growth with more users and higher ROI in a cost-effective way, cross-platform application development can be the best bet for you. Look for the top application development company to get the best-in-class services.”